XGenSEO is the latest product from the internet marketing powerhouse Apex Pacific. The company, based in Australia, have been building online marketing and promotion software since 1998 and have hundreds of thousands of satisfied customers around the world.

XGenSEO is one of the most complete link builders that we have seen. It almost completely automates a social media link building strategy that would take hours and hours to complete by hand. The core principal is to take your unique content (a blog post or article that targets a specific keyword) and maximize the exposure of it. It does this by using hundreds of social media accounts.

Here's how the software stacks up against our Buyer's Guide criteria

Account creation

The software can create hundreds of social media accounts at the click of a button. It deals with registration CAPTCHAs and even confirms the accounts by handling the registration emails.

Content optimization

The starting block for your campaign is an article or blog post that you have written. This content should be targeted at a specific keyword. XGenSEO will spin this content to produce 10s of copies that are all slightly different (thus avoiding duplicate content penalties. Already the software has taken your one hour worth of writing and has turned it into 10 hours worth of effort.

Automated submission

The spun articles are submitted automatically to article directories. We're talking about websites such as EzineArticles and Article Dashboard. All are free to post to manually if you feel like spending hours cutting and pasting!

The spun blog posts are posted to the hundreds of blog accounts that the software created. Accounts are created on Word Press, EasyJournal, BlogSpot and many more.

Social bookmarking

Links to your articles and blog posts are posted to micro blogging websites such as Twitter, and to aggregator websites such as Digg and Delicious. Remember, all of these accounts are stored within XGenSEO and this is all done automatically!

As a cherry on the cake, the software collects all of the RSS feed addresses for all of the various websites that it's posted to and pings the major feed readers and distributors such as Blo.gs, Feedburner, Blogstree and Feedster.

Help and support

Support from Apex Pacific is very good. The company have good online FAQs and tutorials, have a dedicated ticketing system, and can also be called directly by telephone.

Overall, this is a very useful product for building links very quickly. With 10 well written articles and blog posts, you can gain tens of thousands of backlinks in a short space of time. For those looking for a cheaper product with almost identical features (but not backed up by Apex pacific), take a look at RankBuilder.

The software doesn't submit your website to directories - but you can either do this manually or use the free version of Web CEO to achieve this one time task