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Wordtracker is a veteran in the SEO game. The original Wordtracker product burst on to the scenes when SEO was first picking up steam in 1997 and has become an industry leader in the keyword research field.
Wordtracker's Link Builder naturally extends the company's reach into inbound link acquisition. Like the original product, Link Builder is an online product. This ensures that the product is always up-to-date and runs on any internet connected computer.
So how does Link Builder stack up against our Buyer's Guide criteria?
Link Builder allows you to uncover your primary competitors and analyze their linking strategy. Buy looking at the structure, authority and anchor text of their inbound links you can quickly build up a picture of where your own strategy requires work.
Identify link partners
The core component of Link Builder, the service will allow you to quickly identify potential link partners. The potential partners will be ranked in terms of authority so that you can maximize your efforts on gaining back-links that will provide most impact, and are only included if they actually provide fully index-able links back to websites in similar fields to those that you operate in.
Link Builder doesn't email potential partners for you. Their philosophy is that you should personally email contacts to stand the best chance of acquiring a link. The software will allow you to organize potential partners into campaigns to help structure your efforts and keep track of successes.
Reciprocal link management
Link Builder doesn't automatically create reciprocal link pages on your website.
Link Builder is not a submission tool.
Help and Support
Wordtracker has a pedigree in SEO and as such has built up the infrastructure for supporting customers over many years. Support is quick to respond and can be reached by support ticket, email, telephone and live chat.
|Other names:||Link Builder, LinkBuilder, WordTracker Link Builder|
|Requirements:||Windows XP | Windows Vista | Windows 7 | Mac OS X|
If you need help deciding between SEO Link Management software look at our comparison chart to quickly compare titles and download trial software.
Not sure what features you're looking for? Read our SEO Link Management buyer's guide.
You can send product reviews by twitter or by using the form below. To tweet your review, simply include 'Wordtracker Link Builder' in your update.
I've been an avid user of Wordtracker for 5 years. I have used it for a handful of websites which together generate me an income of approximately $5,000 per month.
When Link Builder was released in June of 2010 I was one of the first customers. The product has lived up to the Wordtracker name and I would recommend anyone serious about SEO and making money to use this (and the original!) product.